TNGIC
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Esri Tapestry
Posted on November 3rd, 2014

What is Tapestry?

Tapestry helps you understand your customers' lifestyle choices, what they buy, and how they spend their free time. Tapestry classifies US residential neighborhoods into 67 unique segments based on demographic and socioeconomic characteristics. That's how you get more insights so you can identify your best customers and underserved markets. And you also get higher response rates because you avoid less profitable areas.

Tapestry lifestyle data is available across the ArcGIS platform in four ways: web maps, reports, infographics, and data enrichment. To access Tapestry, you need an ArcGIS Online subscription. Get started with Tapestry by signing up for a free 30-day ArcGIS Online trial subscription. Or sign in with your existing ArcGIS Online account.

http://www.esri.com/data/esri_data/ziptapestry



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